Reddit-only agency · Korean brands, US market

Buyers decide on Reddit. So does ChatGPT.

We work on Reddit. Only Reddit. Organic community, viral, and AI search (Reddit GEO). One channel, deep expertise.

Upvote is a Reddit GEO agency for Korean brands entering the US market.

Reputation · Reddit Ads Community · GEO K-beauty · Fashion · D2C · F&B
r/SkincareAddiction · 2.8M
LIVE OPS
231
Has anyone tried this Korean serum? Saw it on TikTok but reviews are mixed…
UPVOTE OPS · MONITORING 0 mentions / 24h
1STSOURCE CITED ON PERPLEXITY
/
82MDAILY ACTIVE USERS · US
/
33.5%TRUST REDDIT OVER GOOGLE
/
1/1REDDIT ONLY. NOTHING ELSE.
/
100K+SUBREDDITS ACTIVELY MODERATED
/
1STSOURCE CITED ON PERPLEXITY
/
82MDAILY ACTIVE USERS · US
/
33.5%TRUST REDDIT OVER GOOGLE
/
1/1REDDIT ONLY. NOTHING ELSE.
/
100K+SUBREDDITS ACTIVELY MODERATED
/
// WHY REDDIT

"Should I buy this?" gets decided on Reddit.

When ChatGPT, Claude, Perplexity, and Gemini answer product questions, Reddit is among the most-cited sources. In categories where Reddit threads are retrieved, Reddit GEO strongly shapes whether your brand gets recommended.

01
// REASON 01

A primary source AI search cites

When ChatGPT, Claude, Perplexity, and Gemini answer product questions, Reddit is among the most-cited sources. In categories where Reddit threads are retrieved, Reddit GEO strongly shapes whether your brand gets recommended.

02
// REASON 02

Real-user validation at scale

Subreddits are category-specific expert communities of tens of thousands to millions. A single well-received thread can rank on Google's first page for months.

03
// REASON 03

The channel Korean brands skip

Korean agencies run Instagram, TikTok, and Meta. Reddit is left untouched. The channel is still open. And native presence compounds faster than on saturated platforms.

// SERVICES

A complete Reddit growth stack for Korean brands.

Reputation, community, global viral campaigns, ads, and GEO. One channel. The full stack.

01

Reputation Management

Mention tracking, response, misinformation containment. Reputation tracking across your target subreddits.

MENTION TRACKINGSENTIMENTCRISIS
02

Community & Viral Marketing

Native posts and comments in key subreddits. Viral campaigns engineered for category moments.

COMMUNITYVIRALNATIVE POST
03
▲ SPOTLIGHT

Reddit GEO (AI Search Optimization)

When someone asks ChatGPT, Perplexity or Gemini 'best Korean skincare for oily skin', we make sure the Reddit threads they cite are tied to your brand. We build claim-ready anchor posts. KPIs we report monthly: AI citations, referral traffic, share of voice.

LLM CITATIONANCHOR POSTSQUALITY SIGNAL
See the full Reddit GEO service →
04

Reddit Ads Management

Subreddit targeting, Promoted Posts, Conversation Ads, and retargeting. Managed end to end to drive sales on the platform where buyers decide.

PROMOTED POSTCONVERSATION ADSRETARGETING
// HOW WE WORK

Reddit rewards relevance, not interruption.

We don't start by pushing brand messages. We first understand the community, earn trust through useful participation, then amplify what already works.

// 01 · MAP

Map the Reddit landscape

We identify the 10 to 20 subreddits that matter for your category. We study rules, tone, recurring questions, and existing sentiment.

// 02 · ENTER

Enter the conversation

We create native posts, comments, and discussion angles that fit each subreddit's culture. Brand mentions only when genuinely relevant.

// 03 · AMPLIFY

Amplify what earns traction

We turn high-performing organic angles into Reddit Ads, Promoted Posts, and Conversation Ads. Paid media amplifies what's already working.

// 04 · COMPOUND

Compound trust over time

Useful answers, comparison threads, and consistent participation build Reddit credibility. These assets shape how buyers and AI see your brand.

// RESULTS BY CATEGORY

Numbers, not names.

Reputation work is only as credible as its discretion. We don't publish brand names. Category, scope, and results only.

REDDIT · VISIBILITY

Brand visibility increase

From near-zero mentions to consistent presence across your category subreddits. Tracked weekly.

10×+
Mention volume
(90 days)
AI SEARCH · GEO

AI visibility increase

Brand starts surfacing when ChatGPT, Claude, Perplexity, and Gemini answer category queries. Measured monthly.

57%+
LLM responses
citing brand
REDDIT · SHARE OF VOICE

SoV increase

Move from invisible to a top-mentioned brand in your category. Measured monthly against direct competitors.

3-5×
Share of voice
(90 days)

· Client work is private ·

// COMPARE

What a full-service agency doesn't do.

Most agencies list Reddit as a "supporting channel." We treat it as the entire brief. That's the difference.

FULL-SERVICE AGENCY

Reddit is one of 60+ line items

  • Reddit listed as a supporting channel
  • No dedicated Reddit team. Shared resource
  • Paid ads run, community work skipped
  • Little mod, AMA, or GEO experience
  • Native tone and rule-learning deprioritized
  • No AI search / citation strategy
// UPVOTE

Reddit only. Deep, not wide.

  • 100% Reddit-focused team. One channel, full depth
  • Reddit Ads-certified, subreddit operations
  • Reputation, ads, community, and GEO integrated
  • Active moderator network and AMA track record
  • Native tone and subreddit rule-learning come first
  • Anchor-post strategy built for AI citation
// GEO · AI SEARCH

After Google SEO comes Reddit GEO.

When AI answers the question, the cited source isn't your blog.

// THE CORE INSIGHT
ChatGPT frequently cites Reddit as a primary source for product and brand queries. Without citation-worthy Reddit threads, brands rarely appear in the AI answer layer, which increasingly shapes discovery and purchase decisions.
83%
Of "best X" product queries on ChatGPT cite Reddit as #1
75%
Of ChatGPT citations come from pages outside Google's top 20
70%
Of US users prefer ChatGPT recommendations over traditional search
Conversion rate of ChatGPT traffic vs. Google (14.1% vs. 1.8%)

SOURCE · Upvote internal analysis, 2026

// INSIGHTS

Reading.

View all
// FAQ

Common questions.

Are ad spend and agency fees billed separately?

Yes. Reddit Ads media is billed to your account and separate from our retainer. The retainer is fixed monthly and already includes management of the ad budget, so it doesn't scale linearly with spend.

What exactly is GEO (AI search optimization)?

Generative Engine Optimization. The practice of building Reddit anchor posts and quality signals so ChatGPT, Claude, Perplexity, and Gemini cite your brand favorably when users ask product questions. Google SEO optimizes your website; GEO optimizes the AI answer itself.

Minimum term and cancellation?

6-month minimum, 1 year recommended. Reddit results compound on accumulated reputation. 2 to 3 months rarely produces measurable lift. Treat 3 months as "the earliest we see signal," not "enough."

Can Korean brands actually succeed on Reddit?

Multiple K-beauty and K-D2C brands already have, though most still trail US-native brands that are Reddit-native. The variable isn't country of origin. It's whether the brand participates natively. Follow the rules, join the conversation, and Redditors don't discriminate by origin.

Does this work for B2B SaaS, hardware, or enterprise?

Upvote is built for B2C and D2C consumer brands. K-beauty, fashion, F&B, lifestyle D2C. B2B SaaS and IoT hardware tend to live on LinkedIn and G2, so Reddit ROI is lower. We screen for category fit during the intake call and will tell you directly if it isn't a match.

Is Reddit more important than TikTok or Instagram?

All three matter and they work together. TikTok and Instagram drive the early stage of the customer journey, where buyers build awareness and desire. Reddit drives the late stage, where buyers actually decide.

// GET STARTED

Never done Reddit? Good. That's where we start.

We work with brands whose monthly Reddit budget starts around ₩8M. We take on a limited number of Korean brands at a time. Tell us about yours and we'll be in touch.

CLIENT PRIVACYYour brand stays off our website. Always. No logo wall, no case-study credits.

SEOUL   South Korea